Chapter 167: Sky-high Price Tickets

Facing Su Yan’s scrutinizing gaze, Yuyan was very generous.

Once the problem of beauty was solved, everything was ready.

Su Yan and her people mysteriously stayed in the mansion in the city for a few days.

The moment they came out, Qicao Pawnshop officially announced that it had been redecorated and reopened.

On the opening day, tickets were charged. Each ticket cost one tael of silver and was being pre-sold.

Upon hearing this news, everyone thought that Qicao Pawnshop was crazy about money.

Other people would give free gifts or lower prices to attract business when they opened their businesses, but they had not sold anything and were actually charging for the tickets first.

The people in the capital just watched the show and did not buy it.

However, no one noticed that Qicao Pawnshop, which was almost a dead shop before, had unknowingly become the topic of discussion for everyone.

Initially, Niu Sheng and the others were worried about what Su Yan would do. After all, the power of Guang Residence was supporting them. However, after hearing this news, they were relieved.

She was just a whimsical miss. Did she really think that it was so easy to run a business.

On the first day, the advance tickets were sold out. There were only a few people who bought tickets out of curiosity.

This was already out of Zhang Sheng’s expectations. None of them had expected this.

Su Yan sat in the back room quietly drinking tea while listening to Zhang Sheng’s report. These stories had recently spread all over the streets and alleys.

She put down her teacup and said, “We can proceed to the next step.”

Qicao Pawnshop had already become the center of discussion in the capital. On that day, they issued another notice.

“The price of the tickets to Qicao Pawnshop has increased by one tael. From now on, two taels per ticket.”

This once again caused an uproar among the crowd. They would not buy it.

Time passed day by day. Su Yan was not in a hurry at all. She only asked, “How many tickets have you sold?”

Zhao Sheng replied, “Twelve.”

Su Yan said, “It’s about time. Let’s proceed to the next step.”

Zhang Sheng accepted the order.

Qicao Pawnshop issued another notice: the first round of tickets would only be sold for 100 tickets. It would be increased by one tael per day.

Everyone said that only a fool would buy the tickets, and that in the near future, they would have to slap themselves in the face.

Su Yan calmly asked people to spread the previously written stories.

Recently, there was a popular activity of listening to books in the capital. All the major inns and teahouses took the opportunity to set up a special storytelling desk.

One by one, beautiful stories were spread out. There were sad and beautiful love stories, scary ghost stories, and sunny and inspirational characters.

But the same thing happened: None of these stories had an ending.

The listeners scratched their heads and finally found out that the origin of these stories was the pawnshop.

The pawnshop said that the stories would be sung by the opera troupe on the opening day.

The tickets were for the opera troupe.

Early in the morning, the pawnshop put up a big sign in front of the door with the latest hot stories written on it.

It indicated that whichever story had the most tickets would be chosen as the opening song.

Then, many madams and miss who were crying their eyes out for the characters in the story spent a lot of money. For the story that they liked, everyone paid for it one after another.

Those who were rich even voluntarily bought a few tickets.

In the end, Su Yan had to set a rule that each person could only buy one ticket.

In any case, the tickets for Qicao Pawnshop sold out.

On the last day, Su Yan spread the news that the opening venue was in the city and specially set the VIP tickets at 100 taels per ticket.

Because the mansion in the city only had ten cubicles, there were only ten VIP tickets each.

This operation earned a net profit of 1000 taels per minute.

Some people even put the tickets up for auction in private.

Those who bought the tickets for 1 taels of silver on the first day were somewhat glad.

After the tickets were settled, the opening time of Qicao Auction House had also been fixed.

On the opening day, everyone came to the city. After seeing the prosperity of this area, they walked into a house with four entrances and four exits.

Source: Webnovel.com, updated by NovelKeep