Chapter 67: Chapter 65: A Topic with Over 32 Billion Views

Chen Jincheng smiled at Yijin’s actions.

He had actually thought about creating the “Most Devoted” topic for himself, but he couldn’t do it on his own. It was simply impossible. The required base audience and discussion volume were too massive, and it also needed a dose of luck.

So, it required the right opportunity.

It would take a clip account blogger tirelessly working on it, gradually gaining recognition from other clip account bloggers. As more and more people joined in, once it reached a certain critical mass, it would explode in popularity.

Now, that opportunity had arrived.

As for whether Yijin could succeed, that was up to luck.

If he succeeded, it would be a huge win. In his previous world, the hashtag “Jiangnan’s Most Devoted” had garnered over 32 billion views.

Some people might not understand what that number of views represents. For example, there was a singer, a Mage known for his “rituals,” who had been on Tiao Yin for a long time. He was constantly performing his “rituals” for screen time, and even though he earned the title of “The Eternal God of the Chinese Music Scene,” his view count wasn’t even close.

And that was with the Ancestral Master not even having an official Tiao Yin account.

This wasn’t to say the Mage was weak; his opponent was just on another level.

So, if this worked out, it could bring him at least 10 million followers, guaranteed.

And when that time came, he wouldn’t treat Yijin poorly. Gifting him a Panamera wouldn’t be out of the question.

“Everyone, please sit. Sister Hong, have the hotel start bringing out the food. We can chat while we eat.” Chen Jincheng welcomed them, then led Yinyin to a seat next to Sister Hong.

Sister Hong nodded and told the hotel staff to serve the dishes.

The food at Jinyi Grand Hotel was quite good, and Chen Jincheng was rather satisfied as he ate.

After they had eaten a little, Yijin and the others took out their phones and started filming him.

This wasn’t rude; it was their job. His being here was tacit approval to cooperate. It was just like the Dragon King and Queen from before his transmigration. Hundreds of clip accounts across the entire internet “coincidentally” captured videos of their public displays of affection. How could so many of them be coincidences?

The model was simple: those people filmed, the Dragon King and Queen acted, and the fans giggled foolishly as they shipped the couple.

Now, Yijin and his crew were filming, and he was the one acting. He needed to create a special scene. And the kind of special scene the Ancestral Master was known for naturally involved interacting with a girl.

So, right in front of everyone, he picked up a piece of lychee pork and brought it to Yinyin’s lips. “Try this. It’s really good.”

Yinyin hadn’t expected this sudden treatment. Her pretty face lit up with joy as she opened her mouth and accepted the lychee pork, not even minding that Chen Jincheng had already used the chopsticks.

After all, they’d already shared more than just a simple kiss. Why would she care about an indirect one via his chopsticks?

The girl’s overjoyed expression was captured on camera.

Yijin watched the recorded video, his face filled with surprise. ’This joyful look on Yinyin’s face… it doesn’t look like acting at all.’

Moreover, the girl’s expression made the video incredibly sweet.

He immediately took out his phone and got to work. He had to upload this to Tiao Yin.

Brother Cheng’s popularity was still high today, and this was the whole reason they had come to Coastal City.

This time, when he uploaded the video to Tiao Yin, he took the advice and used the title: “Eating with Coastal City’s Most Devoted, got a face full of PDA.”

’Once the title “Coastal City’s Most Devoted” is out, I’m probably going to get flamed.’

And just as he’d hoped, not long after the video was posted, it caught the attention of many people riding the wave of Brother Cheng’s popularity. They flooded the comments section:

“The hell? You’re calling Chen Jincheng ’Most Devoted’? Are you kidding me?”

“Please don’t make a joke out of the word ’devoted’!”

“Fuck, change ’devoted’ back to ’scumbag’!”

“No way, bro, are you serious? This guy is ’devoted’?”

“Oh, he’s ’devoted’ all right. I just saw a video of him getting intimate with that Jiang Xiaobai, and now he’s already with a new girl.”

“Cheng: I’m devoted to every single girl. Nothing wrong with that, right?”

“…”

Yijin’s video was getting brutally flamed, but his eyes lit up inexplicably. The likes and comments were rising at a speed he’d never seen before.

Suddenly, he was starting to get it.

During the meal, he filmed two more videos of Brother Cheng and Yinyin and uploaded them to his other two “Coastal City’s Biggest Scumbag” accounts. No, wait, now they were all “Coastal City’s Most Devoted.”

After these two videos went up, they were, as expected, flooded with flaming comments. It seemed the words “devoted” and “scumbag” had created an absolute polarity.

But he had to admit, even though the comment section was full of insults, the growth rate of likes, comments, and views far exceeded that of his usual clips.

’Brother Cheng’s move is really effective!’

This made him unable to resist asking Chen Jincheng, “Brother Cheng, why do all the videos you guys at Second-Life Star make go viral? Like that hand dance gesture video with the girls on the yacht today—it’s a trending topic again, and every girl got a ton of likes. Um, Yinyin has the most likes right now.”

Yinyin was happy to hear this and couldn’t agree more.

’The boss can really make any video go viral. That video he just shot of me in the parking lot, the one running towards the car, got so many likes and views just a little while after being uploaded.’

’The growth rate is even faster than the yacht hand dance video from today. By tomorrow morning, the likes, comments, and views will definitely surpass it.’

’Just like the boss said, it’s a real surprise.’

’The key is, the boss filmed this video just for me. It belongs to me and me alone.’

’Just like Jiang Xiaobai, I’ve received special resources and attention from the boss.’

As she thought about this, her gaze on her boss became somewhat sticky and adoring.

Old Dog, sitting nearby, chimed in, “Yeah, Cheng, tomorrow MCNs will definitely be renting yachts to copy you again. How do you come up with so many marketing ideas?”

In response to this question, Chen Jincheng really wanted to say that he had followed countless long-legged beauties in his previous life. He was just applying the experience from another world to this one. Plus, with his “cheat” system, he’d be embarrassed if his plans didn’t go viral.

But since Yijin and the others had asked, he couldn’t just say nothing. He had to cook up some explanation. Crucially, he remembered the Useless Quirk Heat Card he had received on the yacht today. As long as he filmed a concept that was viral but completely useless in his previous life, the video would gain a “quirk effect” and receive the popularity equivalent of 1 million likes!

’Isn’t this the perfect opportunity to show off and act like a big shot?’

He remembered a series of videos called “film anything and it’ll go viral,” which perfectly fit the criteria of being popular yet useless.

Anyway, when this series was popular, people would film all sorts of random things. Someone even filmed a pile of shit.

Among them was one where just filming a power outlet could go viral, and there happened to be a power outlet right here in the private room.

So, he put on an act and said, “To create a viral video, you need to pay more attention to the things in life that move people. You have to ensure the content is interesting, useful, and innovative, something that can resonate with users and spark their interest.”

His words sounded very profound and reasonable, but they left Yijin and the others completely bewildered. It was too general, too much empty corporate jargon.

“Brother Cheng, can you be more specific?” Yijin couldn’t help but ask.

Chen Jincheng smiled. “Alright, I’ll give you an example.” He pointed to the power outlet on the private room’s wall. “See that outlet? No one on Tiao Yin films power outlets, right? If I were to film it, wouldn’t that count as innovative?”

“Also, nobody would think there’s anything worth filming about a power outlet. So if I film it, wouldn’t that be completely unexpected? Wouldn’t that create an emotional resonance?”

“Believe it or not, I could film a random video of this power outlet, upload it, and it would break a million likes.”

Hearing this, Yijin and the others were fucking dumbfounded, staring at the extremely common and utterly ordinary power outlet on the wall.

’Is Brother Cheng joking?’

If a video of a power outlet could get a million likes, wouldn’t all those people who worked themselves to death trying to make viral videos suffer a critical hit?

Yinyin and Sister Hong stared at their boss, completely stunned.

They knew their boss was a genius at marketing, but get a million likes for a video of a power outlet? Even they didn’t believe it!

’How is that possible?’

Source: Webnovel.com, updated by NovelKeep