Chapter 92: Chapter 90: A God-Given Talent

Second-Life Star.

After reporting to Chen Jincheng, Sister Hong immediately contacted Sister Feiye’s team.

Since the boss was interested in recruiting her and she was interested in joining, it was naturally time to talk.

If they could bring Sister Feiye into Second-Life Star, it would be a huge boost to the company’s prestige. After all, Sister Feiye was a top-tier influencer in her own right.

Chen Jincheng returned to his office and sat down, just in time to receive a message from Lin Leqing: “Senior, I’m heading back to pack my things first. I’ll come over once everything’s arranged on that end.”

Along with the message, she sent a photo of herself waiting at the airport gate.

“Why didn’t you tell me? I could have seen you off,” Chen Jincheng quickly replied.

“You were live streaming, Senior, so I just came by myself,” Lin Leqing answered.

“Okay. Make sure to contact me ahead of time when you come back. I’ll pick you up,” Chen Jincheng immediately replied.

Lin Leqing: “I will. Thank you, Senior.”

Sister Hong quickly finished her initial contact with Sister Feiye’s team and reported back to him at once. “I’ve spoken with them. Sister Feiye has her own team and no existing MCN contract. Given her status, she would normally only give 5% as a service fee to join an MCN.”

“However, they’re willing to go up to a 10% service fee, but with one condition: that we create dedicated ad campaigns for her at the right time, on the same level as the ones for Yinyin and Jiang Xiaobai. For that level of ad campaign planning, she’s willing to give a 40% service fee. I countered with 50%.”

“Sister Hong, you’re amazing,” Chen Jincheng said, giving her a thumbs-up.

To be honest, the service fee an MCN charged an ordinary newcomer was around 40%, even for unscrupulous, black-hearted agencies. A legitimate agency that wanted to grow would only take 25% from new talent.

So, for Sister Hong to propose 50%—and to a top-tier influencer like Sister Feiye at that—anyone who didn’t know the full story would think she was crazy.

But looking at it from another angle, an ad like Yinyin’s could earn 2 million with 3 million likes.

A 60% cut would be 1.2 million, which would still leave Sister Feiye with 800,000.

Right now, Sister Feiye only made 400,000 per ad. With this kind of ad, she would earn an extra 400,000—that was the profit margin Second-Life Star was creating for her.

Of course, producing an ad like this would bring her more than just an extra 400,000 in fees; it would bring her greater prestige and fame.

Just like now, no matter how many ads she did, people would still mock her for how little she earned per ad, saying she couldn’t compare to Yinyin.

If she could produce a high-caliber ad of her own, that ridicule would disappear. When people talked about high-end ads on Tiao Yin, her name would be part of the conversation.

The problem was, she clearly couldn’t create an ad like that on her own. For one, she lacked the experience. For another, she didn’t have the creative planning skills. Not just anyone could come up with a concept like that.

Therefore, her only option was to go through Second-Life Star.

Naturally, while there were benefits to be gained, there were also interests she would have to sacrifice by joining Second-Life Star. First, she already had her own team and didn’t need to join an MCN, meaning she didn’t have to give anyone a cut. Now, by joining Second-Life Star, she was willing to give a 10% service fee.

Over the long term, that was no small sum.

For example, for seven ads with a total fee of 2.8 million, she would have to pay 280,000 to Second-Life Star.

Furthermore, she would also have to pay Second-Life Star 10% of her gift revenue from daily live streams. The long-term cost would be substantial.

“What conditions did they propose?” Having managed a large company in his previous life, Chen Jincheng was well-versed in this type of negotiation. He knew she wouldn’t just join Second-Life Star without any reservations.

Sister Hong shook her head. “They didn’t propose any conditions. They just sent over three of their own ad concepts and asked for Second-Life Star to give some pointers.”

“Let me see!” Chen Jincheng naturally understood what she was implying.

Sending over three ad concepts made her intention perfectly clear: she wanted to test Second-Life Star’s capabilities.

Of course, this was to be expected.

If Second-Life Star didn’t have skills worth a 10% service fee, why would she just bleed money for them to take a cut?

Sister Hong nodded and forwarded Sister Feiye’s three ad concepts to Chen Jincheng.

Sister Feiye’s three ad concepts were for lipstick, a disposable heat pack, and an Audrey Hepburn-style dress set. Furthermore, she had already filmed ad videos for them.

Seeing the Audrey Hepburn-style dress set, a video from his past life with an incredible number of likes immediately surfaced in Chen Jincheng’s mind. It was a transition video, and the vibe of the woman in it was surprisingly similar to Sister Feiye’s. They both had that impactful ’young stepmom’ visual, and crucially, the clothes were also an Audrey Hepburn-style design from a relatively high-end fashion brand.

The video itself was actually very simple, a sort of combination of a costume change and a transition. But it got an insane number of likes. After it came out, many influencers tried to imitate it, but sadly, none of them got the same response. They just couldn’t capture that special feeling.

It was that feeling that was so captivating.

Crucially, the woman in the video had a great figure and stunning looks, and she projected an impactful sense of high-class sophistication, which made her even more attractive.

’She was practically born with the ’Hot Stepmom Sacred Body’.’

’All these factors combined were what made that simple costume-change transition video so incredibly popular. In that other world, that influencer became a massive star, eventually gaining nearly 10 million followers.’

’That’s why when other influencers tried to imitate it, they completely lacked that special charisma. Even wearing the exact same Audrey Hepburn-style dress set, it was like a clumsy copycat, just making themselves a laughingstock.’

’Just look at the video Sister Feiye filmed herself. It used the old, original Tiao Yin ad format—tacky and unsophisticated. Compared to the high-class feel of that other video, it couldn’t even be called a clumsy imitation.’

Chen Jincheng recalled the aura of the woman in that video, then took another look at Sister Feiye’s photo. After that, he pulled up some of Sister Feiye’s previous videos. The more he watched, the brighter his eyes became. “Some people are just naturally gifted. Certain kinds of charisma are truly innate. This Sister Feiye just hasn’t been walking the right path.”

“???” Sister Hong said in surprise. “But she’s already a top-tier influencer.”

Chen Jincheng smiled. “She’s top-tier now, but she might not be in a while.”

In gaming, there’s a saying: “A new version, a new god.” The world of influencers was much the same. Every era had its own superstars.

Once the 60-second video feature went live and the era of story-based accounts arrived, a wave of influencers with tens of millions of followers would emerge. At that point, those who were once considered top-tier with ten million followers might be demoted to first-tier. Some of the original superstars would even be pushed out, no longer at the top.

This was because there would be more accounts with a similar number of followers, and the quality of the competition would increase.

Just like in that other world, as Tiao Yin went through one era after another, many of the original top influencers became marginal figures. Some were even completely forgotten.

’Still, I have to admit, it’s impressive that Sister Feiye has managed to become a top-tier influencer without even leveraging her ’hot stepmom’ charisma. She’s resourceful and capable. If she could just cultivate the right positioning and persona to make herself unique, she would have the makings of a true superstar.’

’The ’Innate Hot-Stepmom Sacred Body’ could be her perfect persona.’

’This was something Yinyin and Jiang Xiaobai couldn’t compete with. Right now, they were still in the phase of being provocative and flirty, gaining followers through their looks, figures, and my campaign planning. They hadn’t established their own personas yet.’

As Chen Jincheng thought this over, he gave an instruction to Sister Hong, “Sister Hong, for this clothing brand, ask her if she’s willing to collaborate. If she is, have her talk to the brand and then come to Second-Life Star to renegotiate the contract.”

“Okay, Boss.” Sister Hong nodded and immediately went out to contact Sister Feiye’s team.

Meanwhile, Sister Feiye was waiting for a reply from Second-Life Star. When her team member got the response, they reported to her at once: “Sister Feiye, Second-Life Star has replied. They said we can collaborate on the Danni Clothing ad. If you’re willing, you can renegotiate with the brand, and then go to Second-Life Star together.”

“They replied already?” Sister Feiye was surprised.

However, that speed also showed how confident Second-Life Star was, which only increased her anticipation. She immediately took out her phone, ready to contact Danni Clothing to renegotiate.

But just then, a call came in. It was from President Liu of Tiao Yin.

She had no choice but to answer. “Hello, President Liu.”

Liu Xian’s voice came through the phone immediately. “Fei Ye, I have some good news for you. President Han is generally quite optimistic about you. You still have those three ads, right? You should get them online as soon as possible and try to beat Second-Life Star in total ad sales.”

“Uh…” Sister Feiye was stunned to hear this. She had just been discussing a collaboration with Second-Life Star and was preparing to join them.

However, nothing was finalized yet, and it wasn’t a good time to mention this to Tiao Yin. So, she just gave a noncommittal reply, “President Liu, I can only upload two of the videos for now. I need to refilm the other one.”

“Fine. Two should be enough to surpass Second-Life Star.” Getting his answer, Liu Xian hung up the phone with a broad smile.

Soon after, he received a report that Sister Feiye had uploaded two more ad videos. Her total ad sales reached 3.6 million, putting her in first place again.

Seeing this, he immediately ordered his subordinates, “Push the news hard. Make sure everyone knows Sister Feiye’s total ad sales have surpassed Second-Life Star’s Yinyin.”

Source: Webnovel.com, updated by NovelKeep